What is Pokémon Go? Pokémon go is the first widely popular augmented reality game for kids and adults alike. The premise of the game is to “catch Pokémon” scattered around your real-life surroundings. This hybrid between a “mobile game” and a “real-life game” demonstrates the growing convergence between mobile technology and real life through augmented reality. Pokémon Go uses […]
Mingle Bells 2015 to Unite Creative Professionals to Benefit Special Needs Children – Proceeds from the December 10 mixer will benefit Aiden’s Gift, a local non-profit – RENO, Nev. (November 9, 2015) – Mingle Bells, an annual holiday networking event hosted by multiple professional development groups, will donate the proceeds of its mixer to Aiden’s […]
Who wants to play a key role in the design of a successful organizational strategy? Raise your hand! It is more important than ever that Marketing is present during strategic planning, because a marketer’s perspective brings key insights that will help companies differentiate themselves from the competition. Want to earn your seat at the corporate strategy table? […]
Now in its 27th year, the annual Ace Awards recognizes brand engagement excellence within our community. This year, over 140 nominations were submitted across 12 categories, the highest volume ever received. These were ultimately narrowed down to 52 finalists based on the board’s review of the submissions. Congratulations to the following finalists: Category Nomination […]
The Reno-Tahoe American Marketing Association is pleased to announce that Derek Sine, CEO and Paul Klein, Creative Director of White Rabbit will present at its May 26th luncheon at the Atlantis Casino Resort Spa. White Rabbit is full-service agency with a highly diverse and creative team that takes an idea through development and into scale, […]
Is your business running you? With so many marketing options, it’s tempting to try it all … which can lead to an overwhelming sense of frustration, not results. The good news? By doing less, your marketing can become more effective. Embrace the practice of simplification, and you will get great clients & customers and keep […]
Thursday, March 26th University of Nevada Joe Crowley Student Union Registration: 2 PM Cocktail Hour: 6:30pm * RSVP by 12pm, Wednesday, March 25th $35 – AMA Members with RSVP $48 – Non-Members with RSVP $80 – 2 Ticket Combo with RSVP $20 – Students with RSVP $50 – Without RSVP (Seating is on a space-available, […]
The Reno-Tahoe Chapter of the American Marketing Association (AMA) presents Chris Guillebeau, New York Times best-selling author of The $100 Startup as the November luncheon speaker. Part of the AMA’s ongoing monthly luncheon series, this special speaker event is the official kick-off to Reno’s Startup week, culminating with Startup Weekend Reno on November 21 – […]
Membership through the AMA provides you with a huge advantage for staying on top of the latest trends in marketing that affect not only your day-to-day marketing plans, but your entire business strategy. Through online templates and toolkits, a variety of content produced by top marketing thinkers and academics, the AMA is truly the go-to […]
Successful social selling is a blend of art and science, creativity and discipline. But no matter what you’re selling, and to whom, a certain foundation of core strategies can get you off on the right track and accelerate your path to customer and revenue growth. Matt Heinz, President and Founder of Matt Heinz Marketing, a […]
