A video asset or commercial that has been used to support a marketing initiative and was completed within the time frame. These entries will be judged based on:
- Creativity
- Innovation
- Original Cinematography
- Sound Design/Music Score
- VO/Narration
- Script/Copy
- Visual Effects/Motion Graphics
- Directing
- Performance Against BudgetÂ
- Only used to help level campaign effectiveness in comparison to budget.
- Performance Metrics (Examples):
- Views
- Clicks
- Shares
- Conversions
Submit your nomination here