The following press release was distributed today:

Reno, NV (October 4, 2006) — The International Headquarters of the American Marketing Association honored the AMA’s Reno-Tahoe Chapter this week with the “Programming Excellence Award” for the best overall programming in 2005-2006. The Reno-Tahoe Chapter was selected from 75 different chapters across the U.S. and Canada.

“I am proud of, and I appreciate, all the hard work of the Reno-Tahoe AMA’s board and committee members who made last year such a success,” said President Dave Archer. “The future success of our chapter rests on the innovation and commitment of member-volunteers who focused on delivering the very best educational and networking opportunities to Northern Nevada’s marketing professionals and business leaders.”

Archer added, “Special recognition belongs to Dave Roberts for his work with each of the AMA lunches as well as this year’s new half-day seminar for small businesses; Mike Rainey for creating the new “AMA in the AM” breakfast seminars, and Angela White for the “ACE Awards” competition and awards gala. This award is the recognition of their good, old-fashioned hard work and dedication, and the work and dedication of the entire Reno-Tahoe AMA chapter.”

AMA International Headquarters created the Chapter Excellence Awards (CEA) program to commend outstanding achievements in AMA chapter leadership and operations. Criteria for the Programming — Overall Excellence award included superior programming communications, regular programming, alternative programming, special events and programming satisfaction.

Past presidents of award-winning CEA chapters and members of AMA’s Professional Chapters Council served as volunteer judges for the awards process.

The Reno-Tahoe chapter of the American Marketing Association has over 140 members. For scheduled luncheons and meetings, as well as leadership information, please visit

The American Marketing Association, one of the largest professional associations for marketers, has 38,000 members worldwide in every area of marketing. For over six decades the AMA has been an essential resource providing relevant marketing information that experienced marketers turn to every day.


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