Your agency’s best work — and the ROI to prove it — begins with you
CMOs, marketing directors and business owners underestimate the enormous impact they play in creating powerful advertising and marketing for their company. Greg Fine, principal and creative director at Ding Communications, offers a few thoughts on how you can wring the very best work from your advertising agency and get the most from your marketing budget by playing a lead role in steering your agency’s efforts.
As a principal and creative director for Ding Communications, Greg has had the opportunity to worked with an array of clients. Currently, he oversees marketing for Western Nevada College, Greater Nevada Credit Union, UNR’s Cooperative Extension, Urology Nevada, Bidart & Ross, and others.
A native Nevadan and graduate of UNR (BA Journalism), Greg held publicist positions at both Harrah’s Lake Tahoe and the Reno-Sparks Convention & Visitors Authority, before joining another Reno-based ad agency as copywriter.
Previous work includes strategic marketing for Bay area newspapers, travel and hospitality, (Reno-Sparks Convention & Visitors Authority, North Lake Tahoe Visitors Authority), technology (Oski Energy), general and professional services (Reno Lawn and Landscape, Signatures Landscapes), real estate (Schwartz-Stanton Group, Ticor Title of Northern Nevada), and several non-profit partnerships, including the Komen Race for Cure, the Reno Philharmonic and Girl Scouts of the Sierra Nevada.
Wednesday, July 21, 2010
Atlantis Hotel Casino
Networking: 11:30 AM – Noon
Lunch: Noon – 1:00 PM
RSVP by 12pm, Monday, July 19
$25 – AMA, A2N2, PRSA Members with RSVP
$30 – Non-Members with RSVP
$35 – Without RSVP (Seating is on a space-available, first-come, first-serve basis)
$10 – Students with RSVP