The Reno Tahoe Chapter of the AMA presents:
CommRow is Reno’s first property of its kind – an urban adventure destination. With the world’s tallest climbing wall, 10 eating establishments, 2 night clubs and a planned pet-friendly hotel, it’s definitely changing things up for downtown Reno.
How on earth did this crazy idea come to reality? Larry DeVincenzi was the man in charge of branding and marketing the entirely new concept from its genesis to the grand opening. Find out how it was done on a small budget and very short timeline.
Be ready to have your questions answered about the future of this key downtown development.
Our Speaker: Larry DeVincenzi is a creative marketing director with more than 25 years of leadership experience in both mature and high growth companies. Larry has created successful brand platforms and projects for Fortune 500 and internationally recognized companies such as Caesars Palace, CommRow, Cox Communications, Discovery Channel, ESPN, Grand Sierra Resort, NBC Sports, The Montage, Microsoft Licensing, MGM Grand Hotel, Porsche Cars North America, Southwest Airlines and the Universities of Nevada in both Reno and Las Vegas.
Larry has been recognized with over 75 national, regional and local awards for professional excellence including numerous Addy’s, Telly’s and Communication Arts design awards.
Tuesday, January 17
Atlantis Hotel Casino
Networking: 11:30 AM – Noon
Lunch: Noon – 1:00 PM
RSVP by 12pm, Friday, January 13th
$25 AMA, A2N2, PRSA Members with RSVP
$30 Non-Members with RSVP
$35 Without RSVP (Seating is on a space-available, first-come, first-serve basis)
$10 Students with RSVP
* The AMA is charged for each RSVP no show. If you cannot make it, please provide us with at least 24 hour notice or we will have to bill for being an absent RSVP’er.