Have you ever wondered who is behind Reno-Tahoe AMA? Who are the people who make things happen? Who puts on these events? Who are the movers and shakers working for the local marketing community? Well, we want to answer that question!
We want to make sure that the Reno-Tahoe community knows who our AMA board members are and what we do so that you can see us out and about and wave us down!
Meet Katie Romanko! Our VP of Membership Recruitment.
With an extensive background in sales and marketing as well as a degree in journalism from UNR, Katie Romanko, now News Anchor / Reporter at KAME-TV, is our esteemed VP of Membership Recruitment. We asked Katie to answer a few question to help you get to know her, and here is what she said.
- Why did you become involved in the AMA?
I wanted to become more involved in the community. The educational resources as well as the networking opportunities within our organization are unparalleled.
- What about marketing most interests you?
We live in such a fragmented world. On one hand it’s amazing how granular we can get from a targeting perspective. However on another hand, it is so much harder to grab the attention of an individual with all the different channels available, and the amount of advertisements people are exposed to daily. The challenge of differentiating the messaging, and setting a company apart, is what keeps me interested in this field.
- Tell us about yourself and what you do.
I am a News Anchor and Reporter for KAME TV. I’m engaged and have a beautiful Husky. In my spare time I like to run and I help my fiancé run his business.
- What’s one thing most people wouldn’t know about you?
Truthfully I’m an open book and probably share too much as it is, so I can’t think of anything 🙂
- What is your favorite thing about Reno/Tahoe?
I’m excited to be a part of the growth and development in this area. I can’t wait to see where we are at 10 years from now.
- How has the AMA helped your career growth/personal growth?
I learn so much from my peers, in addition to the webinars and newsletters that I receive. The networking has also proved to be very helpful, especially in my field.
- What do you like most about the monthly luncheons?
I meet new people every time I attend. Also our breadth of speakers is phenomenal–I am always learning something new that I can take back and apply.
- What type of marketing inspires or interests you the most?
I think it goes without saying that I am passionate about digital marketing. To dial that down further, virtual reality and its effect in the future on branding and storytelling is fascinating.
Feel free to reach out to Katie anytime! Especially if interested in becoming a member 🙂
Katie Romanko, 2017 – 2018 Reno-Tahoe AMA VP of Membership