The bases are loaded. Here comes the pitch.
It”s the biggest thing to happen to downtown Reno since Bill Harrah opened his bingo parlor. Last September, the Reno City Council inked a deal with SK Baseball and Nevada Land LLC to build a 10,000-seat AAA baseball stadium and move the Tucson Sidewinders to Northern Nevada in 2009.
The new stadium will be located along the Truckee River at the historic Freight House site, right in the heart of Downtown Reno. They’re building it – but how will they draw the fans to fill those seats?
In this month’s fast-paced pitch from SK Baseball, you”ll hear about:

* The ins and outs of a successful product launch.
* Scoring a brand home run.
* Hitting it out of the park with today’s fickle fans
* Using promotions to load up the bases.

Our Speaker
Brett McGinness heads up marketing for SK Baseball LLC, the organization bringing Triple-A baseball to downtown Reno.

Brett spent seven years with the San Francisco Giants in consumer marketing research, sponsorship and promotions.  He planned the Giants’ 10,000th franchise victory celebration, developed single-game attendance prediction metrics and created the team’s first partial-season ticket packages.  As an intern in 2001, he served coffee to Willie Mays, and has the partially-chewed swizzle stick to prove it.


Wednesday, June 18, 2008

Harrah”s Convention Center
Networking: 11:30 AM – Noon
Lunch: Noon – 1:00 PM

Cost
$20 – AMA Members with RSVP
$30 – Non-Members with RSVP
$40 – Without RSVP (Seating is on a space-available, first-come, first-serve basis)
$10 – Students with RSVP

by Monday, June 16 at 2:00pm