Successful social selling is a blend of art and science, creativity and discipline. But no matter what you’re selling, and to whom, a certain foundation of core strategies can get you off on the right track and accelerate your path to customer and revenue growth.
Matt Heinz, President and Founder of Matt Heinz Marketing, a Seattle-based marketing firm, will discuss how to use social media to strategically build deeper relationships with prospects and referral partners and find new prospects earlier in the buying process. This insightful presentation explains the importance of your online presence, how to pick the right channels to engage in, and maximize your Social ROI. What’s more, you’ll leave with tips to execute a plan that engages, builds trust and preference with your target audience.
Matt Heinz brings more than 15 years of marketing, business development and sales experience from a variety of organizations, vertical industries and company sizes. His career has focused on delivering measurable results for his employers and clients in the way of greater sales, revenue growth, product success and customer loyalty. Matt has held various positions at companies such as Microsoft, Weber Shandwick, Boeing, The Seattle Mariners, Market Leader and Verdiem. In 2007, Matt began Heinz Marketing to help clients focus their business on market and customer opportunities, then execute a plan to scale revenue and customer growth. Matt lives in Kirkland, Washington with his wife, Beth, three children and a menagerie of animals (a dog, cat, and six chickens). You can read more from Matt on his blog, Matt on Marketing, follow him on Twitter, or check out his books (listed below) on Amazon.com.
• Modern Marketing Field Guide
• Successful Social Selling
• Are You Selling Pants, Or Selling A Dream?
• Move The Mouse & Make Millions!
Tuesday, August 19th
Atlantis – Casino Resort Spa
3800 S. Virginia St
Networking: 11:30 AM
Lunch: Noon to 1PM
RSVP by 12pm, Friday, August 15th
$25 AMA Members with RSVP
$30 Non-Members with RSVP
$17 Students with RSVP
$40 Without RSVP (Seating is on a space-available, first-come, first-serve basis)
Please Note: The AMA bills RSVP’d no-shows. Please notify us no less than 48 hours before the event, so we have time to cancel your meal.