‘Don’t Fence Me In’ – Marketing the Silver State with Greg Fine

Greg Fine is a native – a native Nevadan, that is. Born and raised right here in Reno, NV, Greg has decades of experience – that do NOT make him “old” – in marketing and advertising, writing and publicizing, making him ideal as Director of Marketing at Nevada Commission on Tourism (NCOT). Bethany Drysdale, TravelNevada’s Public Relations Director, is a […]

An Insider’s Look at Nevada’s New Integrated Tourism Campaign

FOR IMMEDIATE RELEASE   Media Contact: Anita Bowers, VP of Communications, Reno-Tahoe Chapter of the American Marketing Association (AMA) anitambowers@gmail.com // 775-815-1530 Reno, Nev. What does the Silver State do to attract visitors and grow tourism? Discover TravelNevada’s latest integrated marketing campaign: “Don’t Fence Me In”. The Reno Tahoe AMA (American Marketing Association) has invited Greg […]

September AMA Luncheon: A Marketer’s Seat at the Corporate Strategy Table

Who wants to play a key role in the design of a successful organizational strategy? Raise your hand! It is more important than ever that Marketing is present during strategic planning, because a marketer’s perspective brings key insights that will help companies differentiate themselves from the competition. Want to earn your seat at the corporate strategy table? […]

A Lifetime of Stories – Kindra Hall / August Luncheon Speaker

Kindra Hall lives to tell stories. As a child she fostered a love of the art by attending storytelling festivals, and grew up to find that their real world application had the power to resonate messages with audiences and impact their behaviors and views unlike any other marketing tactic she had seen. Stories became her […]

THE YEAR IN REVIEW: A Message from Past President Tiffany Brown

By Tiffany Brown It’s been an amazing 2014-15 year with 10 educational luncheons, multiple mixers, and three large events now behind us. This year, we stuck close to our central mission of being the source for “connecting, informing, and advancing” marketers. We are proud to have brought in half of our luncheon speakers from outside […]

Member Spotlight: Nicole Denison, Apex Performance Solutions

Tell us about your company. I work for Apex Performance Solutions as the Marketing and Business Development Manager. Apex is a local consulting company that specializes in IT training and learning solutions, project management, and software quality assurance. Within our training competency, we deliver learning solutions catered to individual business needs, whether it be E-Learning […]

How People, Processes, and Power have created the New Traditional in Marketing

Please join us for our May monthly luncheon featuring Stephanie Kruse, Principal and Chief Strategist of the Reno-based strategic communications firm KPS3. With over 30 years of marketing, public relations, and advertising management experience, Stephanie will discuss what’s changing in the marketing and communications professions, and more importantly, what’s ahead. Specifically, she will talk about […]

Come see the makeover UNR tossed to Mary Kay

The University of Nevada’s Reynolds School of Journalism is a perennial powerhouse at the National Student Advertising Competition and this year, despite finishing as runner-up to UC Berkeley, was no different. See the campaign they and their cohorts at the College of Business presented to Mary Kay Cosmetics for raising brand awareness in the 18-25 […]