Blog

Member Spotlight: Erica Kramer, Signature Landscapes

What about marketing interests you the most? Determining what motivates people to act and then figuring out how to craft a message that drives action. Marketing is fascinating because it is multifaceted, combining many diverse fields from business to psychology. Marketing is dynamic. It is a balance of art, science and magic and that combination […]

April AMA Luncheon: Marketing to Millennials with an Integrated Content Campaign

[column width=”1/1″ last=”true” title=”” title_type=”single” animation=”none” implicit=”true”] April AMA Luncheon: Marketing to Millennials with an Integrated Content Campaign The Abbi Agency recently developed “The North Lake Tahoe Ale Trail,” and a substantial boost for North Lake Tahoe’s tourism sector during the autumn and spring seasons. Millennial travelers account for a large and growing portion of […]

March AMA Luncheon: Marketing and Marijuana – Cannabrand’s Strategies

[column width=”1/1″ last=”true” title=”” title_type=”single” animation=”none” implicit=”true”] March AMA Luncheon: Marketing and Marijuana – Cannabrand’s Strategies Olivia Mannix and Jennifer DeFalco have started a full-service branding company Cannabrand and they are introducing the world to the modern cannabis entrepreneur. They are quietly building a small empire especially designed to help the cannabis business sector build […]

Member Spotlight: Piet Long, EMPLOYERS

Why did you become involved in the AMA? I initially joined the AMA for the various educational resources, training and events. Tiffany Brown (Past President) reached out shortly after I joined about becoming more involved in the local marketing community by being a member of the local Reno-Tahoe AMA board. I went to a board […]

Cannabrand: Full-Service Cannabis Branding Agency

Pot. Weed. Mary Jane. Whatever nickname you call it by, marijuana is one of the most intriguing and controversial topics making headlines today. With legalization spreading across states, more entrepreneurs flock to meet consumer demand for the commodity. That opens up an opportunity to give the traditional “stoner” stereotype a new face – one that […]

Join Reno AMA on March 15th with Cannabrand’s Jennifer DeFalco and Olivia Mannix

Pot. Weed. Mary Jane. Whatever nickname you call it by, marijuana is one of the most intriguing and controversial topics making headlines today. With legalization spreading across states, more entrepreneurs flock to meet consumer demand for the commodity. That opens up an opportunity to give the traditional “stoner” stereotype a new face – one that […]

Member Spotlight: Brittany Silva, Tomauri Inc.

Why did you become involved in the AMA? I was very involved in the collegiate chapter and really enjoyed everything that was involved. I was on the collegiate board and loved the case competitions. When I moved back to the Reno area it felt natural to get involved again and become a member of the […]

Tolsa USA Brand Manager Job Posting in Reno, NV

Tolsa USA Brand Manager Job Posting in Reno, NV About Tolsa Group, a global leader in pet products for over 50 years, is currently seeking a dynamic marketing professional to join our Tolsa West Coast team in Reno, Nevada. The ideal candidate will be a Brand Manager who is as passionate about Brand Marketing as […]

February AMA Luncheon: “Beyond Facebook: 5 Things You Need To Know About Social Marketing in 2016”

[column width=”1/1″ last=”true” title=”” title_type=”single” animation=”none” implicit=”true”] Beyond Facebook: 5 Things You Need To Know About Social Marketing in 2016 By now, most businesses at least have a presence on Facebook or Twitter. But as new tools, such as Snapchat, Vine and Periscope, emerge, does it make sense for your business to be on them? […]

What to do in these SocialTimes?!?

WHAT TO DO IN THESE SOCIALTIMES?!? There are thousands of blogs peddling social media marketing advice and insights on a daily basis. How to “harness” audiences, why data “drives behavior”, and who to “engage” with your new UGC+giveaway campaign; you name it, the gurus are weighing in on the topic, and you can find it […]