The Web and Social Media Communications Specialist is a position housed on the campus of the University of Nevada, Reno, and reports to the Web & Database Communications Manager for the College of Agriculture, Biotechnology and Natural Resources. The College includes not only the academic/student instructional unit, but also University of Nevada Cooperative Extension and the Nevada Agricultural Experiment Station, units that conduct outreach/engagement and research programs throughout the state.
The Specialist will oversee and assist with social media efforts of all three of the College’s missions/programs, assisting faculty, staff and students with social media efforts that builds visibility for the College and its affiliated units/programs. These efforts will engage and raise the College profile with diverse audiences, including prospective and current students, prospective faculty and staff, alumni, donors, the Nevada community, partners and peer institutions.
In addition, this position will assist in planning and producing web pages for these units/programs’ websites that support operations and marketing for the educational, research and engagement programs. The individual is responsible for coding into standards-based websites and manages content updates. The individual also develops and distributes e-newsletters, and works on other marketing projects, such as creating graphic designs for marketing materials, including on-line ads, publications, mailers, flyers and banners.